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Sixty Seconds On . . . 10 000 Steps - GWC Mag - Your Trusted Source For Green Technology, Sustainability, And Environmental Innovation Sixty Seconds On . . . 10 000 Steps - GWC Mag - Your Trusted Source For Green Technology, Sustainability, And Environmental Innovation
Green Health & Wellness

Sixty seconds on . . . 10 000 steps – GWC Mag

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I thought that number was arbitrary

The widely used target of 10 000 steps a day does seem to originate from a successful Japanese marketing campaign in the mid-1960s. A company called Yamasa wanted to capitalise on the popularity of the Tokyo Olympics and designed the world’s first step counter, a device called a manop-kei, which translates as “10 000 step meter.”

So, there was no real evidence?

Not at the time, …

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